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Picture this—you’ve got an amazing product or service, but you’re struggling to attract the right audience. You post on social media here and there, maybe you’ve sent a few emails, but nothing seems to move the needle. The truth is, your audience won’t find you unless you give them a reason to—and that’s where content…
As business owners, service providers, or coaches, we often hear the mantra “The customer is always right.” But let’s be real—sometimes that’s just not true. Not every client is the right fit for your business, and in some cases, keeping a client can cost you more than it’s worth. Today, we’re going to talk about…
Have you ever felt stuck trying to write a product or service description that actually makes people want to buy—without sounding pushy or overly salesy? Whether you sell physical products, digital courses, or coaching programs, your product descriptions can make or break your sales. A bland, feature-heavy description can turn potential buyers away, while a…
A potential customer lands on your website, ready to buy. But instead of smoothly finding their way to checkout, they’re stuck, lost in a maze of confusing menus and broken links. What do they do? They leave. And just like that, you’ve lost a sale. Today, we’re tackling one of the most overlooked aspects of…
Running a WordPress website is a bit like owning a high-performance car. It’s powerful, versatile, and gets the job done—but to keep it running smoothly, you need the right tools. That’s where plugins come in. Think of them as the upgrades and accessories that take your website from good to exceptional. In today’s episode, we’re…
Ever wondered why your business might be losing out by relying solely on social media? Tracy Beavers, a seasoned business and sales coach from Little Rock, Arkansas, joins us to reveal the secret to maintaining a strong and direct connection with your clients—building a robust email list. Tracy argues that while social media is a…